Success Factors

• Impactful, segmented analysis
• Bottom line data and strong signals of user intent
• A clear and flawless UX journey, QA
• Showcasing product(s) above all
• Clear, narrow user path / funnel
• User and customer empathy; brand, UX effect from the user perspective
• Quickly communicating strong value proposition
• Clarity, authenticity, providing users with confidence and removing all sources of hesitation or confusion
• Progressive disclosure, user flow
• Real implementation timeline & reliable measurement (ex. A/B)
• AOV/LTV optimization
• Utilizing back-knowledge of A/B testing and growth marketing case results
• Focusing in on the dominant purchase pathway and purchase window
• Ensuring that the bottom of the funnel has healthy conversion before optimizing the top of the funnel
• Applying growth strategy and digital marketing expertise